Recruitment Advertising

Post and pray... how targeted is
your employment advertising?

We know from our experience that traditional recruitment advertising such as job boards and newspapers are only attracting less than 20% of the total candidate pool (active candidates) and in the case of senior roles this reduces to less than 13%.

Therefore an active candidate sourcing program featuring these types of media alone should only play a very minor role in any recruitment campaigns.

The Identifi Recruitment Advertising solutions are highly targeted online advertising campaigns- that target 'semi-passive candidates' not actively searching traditional recruitment advertising sources.

It is advertising that only appears on websites, profiles, apps or specific devices based on the candidate profile we are looking for.

Case Studies

Using targeted online advertising - Google Adwords, Facebook and LinkedIn, we can pinpoint candidates online by:

  • Location
  • Education
  • Likes and Interests
  • Connections
  • Workplace
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